adidas x Candace Parker
4 new shoes in the Candace Parker Collection were coming to market to continue telling the story of Candace Parker herself and inspire future hoopers to take to the courts. Royalty, For Lailaa, Chicago Sky, and Elevated Team each tell a distinct story all while reminding young basketball players that they have their own secret sauce that the sport needs.
30s Social Films
Campaign Lookbook
Each shoe tells a part of Candace’s story. The illustrations amplified the key elements that brought each story to life.
Role: Art Director
Collaboration: Lexi Corn, David Villa, TJ Beeker, Chris Buda, Carmela Fuji